CEFR Level A2
Consumer behaviours are constantly evolving, and we know that. However, these past two years have been peculiar, tedious and exhausting. We’ve been told to stay home, avoid people and keep our distance. When we were behind closed doors wondering what was happening outside, our online behaviours changed overnight.
According to a McKinsey report*:
-Ten years worth of e-commerce delivery completed in eight weeks
-250 million students in China went on remote learning in two weeks
-Seven years worth of entertainment consumed in just five months
Work, learn, travel, shop and play; everything changed.
All these have made the life of marketers challenging and also opened up new opportunities. Marketers need to understand the shift in consumer behaviour and reinvent the wheel to reach, excite and persuade in the new digital age.
Attend this course to get inspired and learn about all the new trends that will transform marketing in 2022!
At the end of the course, you will be able to:
1. Understand the various digital marketing trends in 2022
2. Evaluate different trends during campaign planning
3. Apply the latest trend to improve customers’ overall experience
Digital Marketing Trends you should be aware of in 2022!
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