Interest in running Facebook ads
Run Facebook ads that actually work! Cold traffic ads (that most people run) are not effective because most people who don't know about your business won't buy after seeing your initial ads.
In this course, you will learn how to set up custom audiences based on people who have used your site before and have bought from you. Based on that, you will be able to create lookalike audiences and retarget website visitors, which are more effective Facebook ads strategies.
WHEN IS THE RIGHT TIME TO RUN FACEBOOK ADS?
If you've launched a product or service, it might be tempting to run Facebook ads. And everywhere you look around the web, people tell you to run Facebook ads. But there are a few things you must do before you run Facebook ads. If you are selling something, and you take leads to your site, make sure the site sells well and has a high sales conversion rate. If it doesn't, you will lose many leads and your Facebook ads may not be profitable.
1.Facebook ads basics. Re-filmed for 2021
2.Set up the Facebook Pixel
3.How to create lookalike audiences with Facebook ads
4.How to run retargeting ads to specific audiences with Facebook ads
5.Create a Facebook ads strategy that works
6.Begin using Facebook Business Manager
Facebook (New) Business Manager
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